Merlin

Crafting Merlin, the smart speaker for children.
Project presentation image
Industry :
Education
Scope of work :
Mobile app
Visual identity
UI Design
UI kit

Merlin gives you access to an incredibly rich selection of content: the best audio content from the Bayard Group’s young reader collection, Milan Jeunesse children’s magazines, and Radio France, selected for its quality and diversity. Stories, music, documentaries, and English songs, featuring, of course, all your favorite characters (Little Brown Bear, Zouk the Little Witch, and French favorites Anatole Latuile and SamSam).

Working closely with the teams at Bayard Jeunesse and Radio France, we designed a brand identity around Merlin’s purpose: to foster imagination, creativity, learning, and self-confidence. We also created a user experience, an app, and website that allow parents to discover the product and immerse themselves in Merlin’s universe.

Download the mobile app or log on to Merlin’s website to find out more about the project!

Read more
Project full image
Project image
Project full image
Project full image
Related projects
See all
Poppins Project Page Thumbnail
Poppins
Brand positioning & narrative
Visual identity
Tone of voice & messaging
Brand positioning & narrative
Visual identity
Yavin Project Page Thumbnail
Yavin
Brand positioning & narrative
Visual identity
Motion design
Brand positioning & narrative
Visual identity
Vignette page projet 1POINT6
1Point6
Visual identity
Website
Print
Visual identity
Website